News & Resources

How to Create a Customized SEO Strategy for 2022

Search Engine Optimization (SEO) is very popular today. As one of the main components of e-commerce and digital marketing, every useful and shareable piece of…

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Top 8 Google Ranking Factors: What REALLY Matters for SEO

Search engine optimization is a set of constantly evolving strategies that help online operations keep up with google ranking. If you are an search engine…

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What are the benefits of hiring an SEO agency?

If you are handling a digital marketing platform for your business, you need to know that Search Engine Optimization (SEO) plays a major role in…

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How to Become an SEO Expert in 2022

If your goal is to work in advertising or marketing, increasing your expertise in Search Engine Optimization (SEO) can be a great idea. It’s never…

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How to Optimize Your Website for SEO and Conversions

The number of search engines is increasing and so is the competition for higher search engine rankings. However, if you are smart and plan ahead…

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Google’s Making Changes! Broad match modifier to be phased out

Google announced earlier this year that they will begin rolling out changes to Phrase Match & Broad Match Modifier (BMM) for Google Paid Search. In…

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Follow these steps before Google’s Core Web Vitals Update

By now you’d probably have heard of Google’s new Page Experience algorithm update that will be rolled out from June 2021 onwards. A lot is…

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Benefits of Online Reputation Management

What Is Online Reputation Management Online Reputation Management (ORM) is a complex set of strategies that maintains a business’s positive online reputation while minimising negative…

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How to Create a Digital Marketing Strategy?

10 Do’s and Don’ts to Guide Your Digital Marketing Strategy Whether you’re a small or big company, it’s essential to have a clear digital marketing…

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Google Calls for Mobile Responsive Websites

The internet landscape has changed dramatically since the 1990s. Gone are the times when it was merely enough to have a presence online, and trends…